As I walked to the market one evening, my attention was drawn by this van:

It seemed to be a novel initiative to sell organic rice, and seemed to make a lot of other claims besides (free of dust!) I spoke to the driver, who said that his "owners" (he couldn’t, or wouldn’t, give me their names!) told him on the mobile phone where to deliver the rice, how much to sell, and so on.
Perhaps readers would like to try this out? ⊕